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services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler, Ajay Pandit

By: Zeithaml, Valarie A.
Contributor(s): Pandit, Ajay | Gremler, Dwayne D.
Material type: TextTextPublisher: Tata McGraw Hill Education : 2009, .Edition: (Acc. no. pg/3954 is 5th ed.)Special Indian ed.,4th ed New Delhi.Description: xxix, 743p.ISBN: 9780070660076; 0070660077.Subject(s): Service industries -- MarketingDDC classification: 658.804
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Item type Current library Collection Shelving location Call number Status Date due Barcode
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.804 ZEI'P09 (Browse shelf (Opens below)) Available PG/3953
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.804 ZEI'P09 (Browse shelf (Opens below)) Available PG/3954
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.804 ZEI'P09 (Browse shelf (Opens below)) Available PG/3955
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.804 ZEI'P09 (Browse shelf (Opens below)) Available PG/3956
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.804 ZEI'P09 (Browse shelf (Opens below)) Available PG/3957
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.804 ZEI'P09 (Browse shelf (Opens below)) Available PG/3958
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.804 ZEI'P09 (Browse shelf (Opens below)) Available PG/3959
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.804 ZEI'P09 (Browse shelf (Opens below)) Available PG/3960
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.804 ZEI'P09 (Browse shelf (Opens below)) Available PG/3961
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658.804 ZEI'P09 services marketing 658.804 ZEI'P09 services marketing 658.804 ZEI'P09 services marketing 658.804 ZEI'P09 services marketing 658.804 ZEI'P09 services marketing 658.804 ZEI'P09 services marketing 658.804 ZEI'P09 services marketing

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