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Advertising management / Rajeev Batra, John G. Myers, David A. Aaker

By: Batra, Rajeev.
Contributor(s): Myers, , John G | Aaker, David A.
Material type: TextTextPublisher: Noida, UP, India : Pearson Education in South Asia, c2006 (2012 8th imperssion).Edition: 5th ed.Description: 768p.ISBN: 9788177588507.Subject(s): Advertising | Communication in marketingDDC classification: 659.1315
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Item type Current library Collection Shelving location Call number Status Date due Barcode
Books Books BRAINWARE UNIVERSITY LIBRARY
B.A.(H)-MJC PG 659.1315 BAT'P06 (Browse shelf (Opens below)) Available UG/11748

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