Services marketing : the Indian context / S Srinivasan
By: Srinivasan, S.
Material type:
TextPublisher: Delhi : PHI Learning, c2014.Edition: 4th ed.Description: xvi, 283p. chart.ISBN: 9788120350342.Subject(s): Service industries -- Marketing -- IndiaDDC classification: 658.800954
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| 658.8 SAX'P09 Marketing management | 658.8 SAX'P09 Marketing management | 658.8 SOM'P14 Learn marketing management | 658.800954 SRI'P14 Services marketing | 658.800954 SRI'P14 Services marketing | 658.800954 SRI'P14 Services marketing | 658.800954 SRI'P14 Services marketing |
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