SRI'P14 UG/7281 UG/7282 UG/7283 UG/7284 UG/7285 Srinivasan, S Services marketing : the Indian context / S Srinivasan. – 4th ed. – Delhi : PHI Learning, c2014 xvi, 283p. : chart ISBN9788120350342 : Rs.295/- . Service industries – Marketing – India |
SRI'P14 UG/7281 UG/7282 UG/7283 UG/7284 UG/7285 Srinivasan, S Services marketing : the Indian context / S Srinivasan. – 4th ed. – Delhi : PHI Learning, c2014 xvi, 283p. : chart ISBN9788120350342 : Rs.295/- . Service industries – Marketing – India |