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Marketing management / Michael R. Czinkota, Masaaki Kotabe

By: Czinkota, Michael R.
Contributor(s): Kotabe, Masaaki.
Material type: TextTextPublisher: Australia : Cengage Learning, c1998.Edition: Indian ed.Description: xxv, 598p. table.ISBN: 9788131501177; 8131501175.Subject(s): Marketing -- ManagementDDC classification: 658.8
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Item type Current library Collection Shelving location Call number Status Date due Barcode
Reference Books Reference Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.8 CZI'N98 (Browse shelf (Opens below)) Not for loan PG/2373
Books Books BRAINWARE UNIVERSITY LIBRARY
MBA PG 658.8 CZI'N98 (Browse shelf (Opens below)) Available PG/2374
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658.8 BER'P18 Retail management 658.8 BER'P18 Retail management 658.8 BER'P18 Retail management 658.8 CZI'N98 Marketing management 658.8 CZI'N98 Marketing management 658.8 DAT'P05 Marketing sense 658.8 DOD'P17 The art of digital marketing

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