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CZI'N98 PG/2373 PG/2374 Czinkota, Michael R. Marketing management / Michael R. Czinkota, Masaaki Kotabe. – Indian ed. – Australia : Cengage Learning, c1998 xxv, 598p. : table ISBN9788131501177 : ISBN8131501175 : Rs.599/- . Marketing – Management. . Kotabe, Masaaki |
