000 00768nam a22002537a 4500
003 BUL
005 20240603124054.0
008 180224b xxu||||| |||| 00| 0 eng d
020 _a9788131731567
_cRs.
040 _aBUL
082 _a658.8342
_bSCH'P10
100 _aSchiffman, Leon G.
245 _aConsumer behavior
_cLeon G. Schiffman, Leslie Lazar Kanuk , S. Ramesh Kumar ; in collaboration with Joseph Wisenblit
250 _a10th ed
260 _aChennai
_bPearson
_cc2010 (2011 2nd impression )
300 _axix, 482 [] p
_bcol. ill., chart
500 _aOnline book is 12th ed.
650 _aMarketing
650 _aConsumer behavior
700 _aKanuk, Leslie Lazar
700 _aWisenblit, Joseph
700 _aKumar, S. Ramesh
942 _cBOOK
999 _c7396
_d7396