000 | 00768nam a22002537a 4500 | ||
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003 | BUL | ||
005 | 20240603124054.0 | ||
008 | 180224b xxu||||| |||| 00| 0 eng d | ||
020 |
_a9788131731567 _cRs. |
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040 | _aBUL | ||
082 |
_a658.8342 _bSCH'P10 |
||
100 | _aSchiffman, Leon G. | ||
245 |
_aConsumer behavior _cLeon G. Schiffman, Leslie Lazar Kanuk , S. Ramesh Kumar ; in collaboration with Joseph Wisenblit |
||
250 | _a10th ed | ||
260 |
_aChennai _bPearson _cc2010 (2011 2nd impression ) |
||
300 |
_axix, 482 [] p _bcol. ill., chart |
||
500 | _aOnline book is 12th ed. | ||
650 | _aMarketing | ||
650 | _aConsumer behavior | ||
700 | _aKanuk, Leslie Lazar | ||
700 | _aWisenblit, Joseph | ||
700 | _aKumar, S. Ramesh | ||
942 | _cBOOK | ||
999 |
_c7396 _d7396 |