Consumer market research handbook / editors Robert M. Worcester, John Downham
Contributor(s): Worcester, Robert M [ed.] | Downham, John [ed.].
Material type: TextPublisher: London ; New Delhi : McGRAW-Hill Bokk, c1986.Edition: 3rd rev. & enlarged ed.Description: ix, 840 []p.ISBN: 0077070755.Subject(s): Marketing researchDDC classification: 658.834Item type | Current library | Collection | Shelving location | Call number | Status | Date due | Barcode |
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Reference Books | BRAINWARE UNIVERSITY LIBRARY | MBA | PG | 658.834 WOR'N86 (Browse shelf (Opens below)) | Not for loan | PG/2902 |
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