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Marketing of services : text and cases / Kisholoy Roy

by Roy, Kisholoy.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Pune ; Kolkata : Everest Publishing House, 2015.Availability: Items available for loan: BRAINWARE UNIVERSITY LIBRARY [Call number: 658.804 ROY'P15] (1). Items available for reference: BRAINWARE UNIVERSITY LIBRARY [Call number: 658.804 ROY'P15] (1).

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Brand management : an Indian perspective / Kisholoy Roy

by Roy, Kisholoy.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Pune ; Kolkata : Everest Publishing House, 2012.Availability: Items available for reference: BRAINWARE UNIVERSITY LIBRARY [Call number: 658.804 ROY'P12] (1).

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