TY  - BOOK
AU  - Gupta, Prachi
AU  - Gupta, Prachi
AU  - Aggarwal, Ashita
AU  - Majra, Hufrish
AU  - Jacob, Isaac
AU  - Jain, Varsha
AU  - Krishna, G. Radha
AU  - Narang, Ritu
AU  - Venkatesh, Shanthi
AU  - Paul A, Suresh
AU  - Goswami, Susobhan
TI  - Marketing management: Indian cases
SN  - 9789332587106
U1  - 658.8  
PY  - 2018///
CY  - Noida (U P), India
PB  - Pearson Indian Education
KW  - Marketing
KW  - Management
N1  - Accompanying material UG/3282-UG/3284
ER  -