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Consumer behavior : buying, having and being / Michael R. Solomon

By: Solomon, Michael R.
Material type: TextTextPublisher: New Delhi : PHI Learning, c2009.Edition: 8th ed.Description: xxv, 694p. ill.ISBN: 9788120338333.Subject(s): Marketing | Consumer behaviorDDC classification: 658.8342
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Books Books BRAINWARE UNIVERSITY LIBRARY
MBA Central Library PG 658.8342 SOL'P09 (Browse shelf (Opens below)) Available PG/4572
Reference Books Reference Books BRAINWARE UNIVERSITY LIBRARY
BBA Central Library UG 658.8342 SOL'P09 (Browse shelf (Opens below)) Not for loan UG/2913
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658.8342 KAP'P12 Consumer behaviour 658.8342 KAP'P12 Consumer behaviour 658.8342 KAP'P12 Consumer behaviour 658.8342 SOL'P09 Consumer behavior 658.84 CAN'P06 eBusiness 658.84 CAN'P06 eBusiness 658.872 CHA'P09 Internet marketing strategy, implementation and practice

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