Advertising management / Rajeev Batra, John G. Myers, David A. Aaker
By: Batra, Rajeev.
Contributor(s): Myers, John G | Aaker, David A.
Material type:
TextPublisher: New Delhi : Prentice Hall of India, c2006 (2012 8th impression).Edition: 5th ed.Description: xiii, [], 754p. ill.ISBN: 8120312198.Subject(s): Advertising | Communication in marketingDDC classification: 659.1315
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BRAINWARE UNIVERSITY LIBRARY | MBA | PG | 659.1315 BAT'P06 (Browse shelf (Opens below)) | Available | PG/4822 | ||
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BRAINWARE UNIVERSITY LIBRARY | MBA | Central Library PG | 659.1315 BAT'P06 (Browse shelf (Opens below)) | Not for loan | PG/2029 | ||
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BRAINWARE UNIVERSITY LIBRARY | MBA | Central Library PG | 659.1315 BAT'P06 (Browse shelf (Opens below)) | Available | PG/2030 | ||
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BRAINWARE UNIVERSITY LIBRARY | MBA | Central Library PG | 659.1315 BAT'P06 (Browse shelf (Opens below)) | Available | PG/2031 |
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