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KUL'P12 PG/4444 Kulkarni, M. V. Integrated marketing communication / M. V. Kulkarni. – Pune : Everest Publishing House, 2012 v, 532p. ISBN8176601950 : Rs.470/- . Sales promotion . Advertising . Communication in marketing |
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KUL'P12 PG/4444 Kulkarni, M. V. Integrated marketing communication / M. V. Kulkarni. – Pune : Everest Publishing House, 2012 v, 532p. ISBN8176601950 : Rs.470/- . Sales promotion . Advertising . Communication in marketing |
