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658.804
CHO'P05



UG/13930
UG/13931
UG/13932

Chowdhary, Nimit
Textbook of marketing of services : the Indian experience / Nimit Chowdhary, Monik Chowdhary. – Haryana : Macmillan Publishers India, 2005 (2013 reprint)
xiii, 445p.
ISBN140392760X : ISBN9781403927606 : Rs.425/-
. Service industries – Marketing . Chowdhary, Monik