CHO'P05 UG/13930 UG/13931 UG/13932 Chowdhary, Nimit Textbook of marketing of services : the Indian experience / Nimit Chowdhary, Monik Chowdhary. – Haryana : Macmillan Publishers India, 2005 (2013 reprint) xiii, 445p. ISBN140392760X : ISBN9781403927606 : Rs.425/- . Service industries – Marketing . Chowdhary, Monik |