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SAX'P09 UG/13926 UG/13927 UG/13928 UG/13929 PG/4447 Saxena, Rajan Marketing management / Rajan Saxena. – 4th ed. – New Delhi : Tata McGraw -Hill Education , c2009 xxix [1], 883 []p. : col. chart ISBN49780070144940 : ISBN0070144915 : Rs. . Marketing – Management |
