opac header



659.1322
BLY'N85



UG/11426

Bly, Robert W.
The Copywriter's handbook : a tep-by-step guide to writing compy the sells / Robert W. Bly. – 3rd ed. – New York : St. Martin's Griffin, c1985
xvii, 410 [2]p.
ISBN9780805078046 : Rs.1282/-
. Advertising copy