DAT'P10 PG/2883 Businessworld The Marketing whitebook 2010-2011 : one-stop guide for marketers / Businessworld ; editor Prosenjit Datta. – 6th ed. – New Delhi : Businessworld , 2010 450p. : col. ill. ISBN9788190845236 : Rs.499/- . Marketing . Datta, Prosenjit, ed. |